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Frasers Hospitality Opens Fraser Place in Shinjuku, Tokyo
25 Feb 2008 - Japan
Expansion in North Asia gathers momentum with Fraser properties in Shanghai, Beijing, Hong Kong, Chengdu, Guangzhou and Tianjin by 2010 SINGAPORE 25 February 2008 – Award-winning Gold-Standard serviced residence owner and management company, Frasers Hospitality Pte Ltd, expands its global foot print in North Asia with its first Gold-Standard serviced residence in Japan. –Award-winning Gold-Standard serviced residence owner and management company, Frasers Hospitality Pte Ltd,expands its global foot print in North Asia with its first Gold-Standard serviced residence in Japan. Fraser Place howff Shinjuku, Tokyo is Frasers Hospitality’s first foray into the lucrative Japanese premium serviced residences market. The building owned by re-plus inc. is one of the largest international serviced apartments in Japan with 175 units in the East Tower opening in March 2008, and a further 200 units in the West Tower to be added by the second half of 2008.
"It is our great pleasure to introduce the Fraser brand into the Tokyo market place and we are delighted to work together with Frasers Hospitality Pte Ltd to grow this brand together," said Mr Hirofumi Kang, Chief Executive Officer and representative director of re-plus inc.
"This is a milestone in our North Asian expansion plan as Japan is a key gateway city with foreign investments. Tokyo is a major financial centre like Paris, London, Sydney and Seoul where we already have a strong Frasers presence. Having a Gold-Standard serviced residence here puts into action our aspiration to be a major player in North Asia. Shinjuku is undisputedly one of Tokyo’s leading business, administrative and entertainment districts, ideally suited to the Fraser Place brand profile of a fun, trendy and modern lifestyle for business travellers from the likes of Fortune 500 and Forbes companies," said Mr. Choe Peng Sum, Chief Executive Officer, Frasers Hospitality Pte Ltd.
"There is a great need by corporations, both local and foreign, for mid to long-term stay needs, and we will be meeting the exacting needs of these business travellers who want the comforts of home with selected five-star hotel facilities, " added Mr. Choe.
True to the Frasers Hospitality Pte Ltd corporate philosophy of selecting prime locations for its properties, Fraser Place howff Shinjuku, Tokyo, is a convenient short walk to Shinjuku Station, which plays host to key transportation nodes including the subway and train. Shinjuku is Tokyo’s largest sub-centre and most cosmopolitan area. This main commercial and banking district is within easy access to Fraser Place howff Shinjuku, Tokyo, as well as the major entertainment and shopping belts.
Designed by Nikken Sekkei Ltd and CKR (Claesson Koivisto Rune Arkitkontor), Fraser Place howff Shinjuku, Tokyo features 175 tastefully-appointed apartments with living, dining, kitchen and bedroom areas fitted with elegant interiors that exude a charm of their own in Studios to One-, Two-, Three-bedroom and Triplex units.
A gymnasium and a residents-only lounge, complemented by a retail mall, serviced offices with conference rooms are highlight features within the mixed-development known as ‘HUNDRED CIRCUS’. A comprehensive home entertainment system, complete with LCD television in the living room and master bedroom, ipod alarm clock, satellite and local television channels and a Bose home-theatre audio system are available for discerning residents. High-speed broadband Internet access is a boon to busy executives who use their apartments as home offices.
ENDS
About Frasers Hospitality Pte Ltd Frasers Hospitality, the hospitality arm of Frasers Centrepoint Limited, a wholly-owned subsidiary of Fraser and Neave, Limited, is a global serviced residence owner and management company with Gold-Standard residences in Bangkok, Beijing, Glasgow, London, Manila, Nanjing, Paris, Seoul, Shenzhen, Singapore and Sydney. New developments include Bahrain (2008), Bangalore (2009), Chengdu (2010), Dubai (2009), Edinburgh (2009), Guangzhou (2010), Gurgaon (2010), Hanoi (2008), Hong Kong (2008), Jakarta (2010), Kuala Lumpur (2009), Leeds (2009), Perth (2009), Shanghai (2008), Tianjin (2009) and Tokyo (2008). Frasers Hospitality commits to "meeting the unique needs of the executive travellers through continuous innovation", and providing its customers with the space, family and community away from home. Conceived with the lifestyle preferences of today’s discerning extended stay executive travelers in mind, Frasers Hospitality has three brand offerings – Fraser Suites, Fraser Place and Fraser Residence. For more information, visit the website at www.frasershospitality.com Frasers Centrepoint Limited (FCL), a wholly-owned subsidiary of Fraser and Neave (F&N), is a leading Singapore-based property company with a strong global foothold in property development, property investment, serviced residences and investment funds. Under F&N’s stewardship, FCL’s business has evolved from a single shopping centre along Orchard Road to an integrated real estate group, comprising shopping centres (Frasers Centrepoint Malls), serviced apartments (Frasers Hospitality), residential homes (Frasers Centrepoint Homes), and a retail Reit (Frasers Centrepoint Trust). It also owns and manages two grade A office buildings (Alexandra Point & Valley Point) and a high-tech industrial property (Alexandra Technopark). FCL’s international property arm, Frasers Property, develops world-class projects in UK, Australia, New Zealand, Thailand, China and Vietnam. For more information, visit the website at www.fraserscentrepoint.com About Fraser and Neave, Limited Fraser and Neave, Limited (F&N) is a leading Asia Pacific Consumer Group with core expertise and dominant standing in the Food and Beverage, Property, and Printing & Publishing industries. Leveraging on its strength and expertise, it provides key resources and sets strategic directions for its subsidiary companies across all three industries. Today, F&N owns an impressive array of renowned brands that enjoy market leadership across a mix of beer, dairies, soft drinks and beverages; residential properties; retail malls and serviced residences; as well as publishing and printing services. For more information, visit F&N’s website at www.fraserandneave.com Media Contacts Mr. Ronald Wong Fleishman-Hillard Singapore T: (65) 6424 6386 F: (65) 6424 6355 Ms. Belinda Choo Frasers Hospitality Pte Ltd T: (65) 6415 0323 F: (65) 6275 1478 Gold Award – Serviced Apartment Category 2008 Frasers Hospitality by Buying Business Travel Serviced Apartment Vendor of the Year 2007 Frasers Hospitality by Human Resources Magazine Associate of the Arts Awards 2007 Frasers Hospitality by National Arts Council
China's Best Business Hotels (Top 25 Serviced Apartments in China) 2007 Fraser Place Shekou, Shenzhen by Forbes China Fraser Place Robertson Walk, Singapore by TravelWeekly Asia Fraser Suites Urbana Sathorn, Bangkok by Apartment Living Magazine, Bangkok Innovative Residences Service Award 2006 CitiBusiness-SPBA Regional Brand Award 2006 Singapore Promising Brand Award – Gold Award 2004 - 2006 Fraser Suites River Valley & Fraser Place Robertson Walk, Singapore People Excellence Award 2006 Friend of the Arts Award 2006 Superbrands – Singapore 2006 Fraser Serviced Residence by Super brands - Singapore Most Outstanding Serviced Residences – Business Excellence (National Awards) Fraser Place Forbes Tower, Manila & Philippines Business World-Quality Class Best Brand Awards 2005 Singapore Service Class 2004 -2005 Fraser Serviced Residences by SPRING Singapore (Standards, Productivity and Innovation Board) THE FRASER COLLECTION |
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